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Friday, August 03, 2012

Reporter finds Chick-fil-A debate very complex in South, where food is cultural

Chick-fil-A has recently found itself in the middle of a national debate about gay rights after the chain's CEO Dan Cathey Jr. made public statements opposing same-sex marriage. Perhaps, not since the Civil Rights movement of the 1950s and 60s has a restaurant been so embroiled in controversy. Kim Severson of The New York Times explores the complexities surrounding this issue in the South, where Chick-fil-A began in Atlanta in 1946.

Choosing to eat at Chick-fil-A "is not as simple as choosing sides in a national cultural war" for Southerners, Severson reports. Southerner Justin Breen told Severson the chain is "tradition," something she writes is "laced throughout daily life in the South." Locals tend to "be emotional about their food, which is a great defining aspect of the region."

"One of the most controversial stories I wrote was about tomato sandwiches," The Charlotte Observer's food editor Kathleen Purvis told Severson. Southerners are very "proud and fiercely protective of homegrown brands," she writes. University of North Carolina's Marcie Cohen Ferris said Southerners have strong associations with Southern-founded fast food chains because "they speak of industrialization and becoming a part of modern America, but still holding on to identity." (Read more)

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