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Monday, September 24, 2012

Water-conservation PSAs do a drip-drip-drip on Internet as drought recovery slowly begins

This summer's massive drought has infiltrated the national consciousness and now resonates within our video culture. YouTube has become inundated with public-service announcements about water conservation, Felicity Barringer of The New York Times reports. Making a video seems to be "the school project du jour," she writes, but others stand out.

"Often, contributions to the art form show someone cavalierly overusing water in the sink or shower and are supplemented by statistics about the amount of water wasted every year. One variant features water wardens — like the 'Saturday Night Live' comedians Horatio Sanz and Rachel Dratch — dropping in on the bathrooms and kitchens of unsuspecting water spendthrifts," Barringer reports. There is one featuring toddlers from France, and another from Malaysia. Some use music; "Sesame Street" characters assist on others.

This following comes from the University of North Carolina, Greensboro:



Here's another from Kennesaw State University in Georgia:

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