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Thursday, April 21, 2022

Family behind Columbia Sportswear expands philanthropic efforts to help rural and tribal communities in Oregon

Columbia Sportswear, based in Portland, Oregon, is a $5.5 billion outdoor-clothing juggernaut, and the family that owns it is passionate about philanthropy. The extended family's Roundhouse Foundation, launched in 2002, initially focused on supporting arts projects with grants, but in the past few years has become more involved in creative problem-solving in the state's rural and tribal communities, Ade Adeniji reports for Inside Philanthropy.

When Gert Boyle, the daughter and heir of founder Paul Lamfrom, passed away in 2019, she left a large sum to the foundation that her daughter Kathy Deggendorfer says triggered "an explosion of growth," Adeniji reports. Deggendorfer, husband Frank and daughter Erin Borla now run the foundation; they sat down with Adeniji to talk about "how Gert envisioned the family’s philanthropy, how grantmaking has grown to tackle creative placemaking in underfunded rural communities, and now, on the heels of a huge bequest, where the family plans on taking their philanthropy next." 

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The family began thinking about ways to support rural economies in the early 2000s. It was only natural, since they live in Sisters, a community of about 2,600 near Bend in central Oregon. And it's more important than ever, since 14% of Americans are rural, but only about 7% of all grants go to rural areas. When Deggendorfer received a portion of her inheritance, she decided to formalize her support by creating the Roundhouse Foundation. At first she was distributing about $12,000 in grants each year and working from her home office, but the foundation continued growing. "Just a few years ago, Roundhouse Foundation was giving away six figures annually and held around $22.5 million in assets (fiscal year 2018)," Adeniji reports. "Two years later, the foundation held nearly $142 million in assets and gave away more than $1 million. And in 2021, the foundation granted around $11 million." These days the foundation has 17 staffers and trustees.

One of them is Deggendorfer's daughter. Borla worked for local non-profits and events after college and joined the foundation's board of trustees in 2014. "I came back from school and knew I wanted to live in this rural space and work in economic development and creative space," Borla told Adeniji. She advocated for using public-school libraries as mental-health spaces for students.

The foundation now "focuses its work on four areas that it believes are fundamental to thriving rural communities — arts and culture, environmental stewardship, social services, and education," Adeniji reports. "Creative placemaking, a popular concept in the philanthrosphere these days, is central to the foundation’s work. Its flagship program, Pine Meadow Ranch Center for Arts and Agriculture, is an artist residency on a 260-acre working ranch, which also engages in agricultural and ecological projects. Roundhouse purchased and retooled the property in 2017, driven by [Deggendorfer's] vision." Some of those projects include regenerative agriculture and the development and conservation of watersheds.

Until 2019, the foundation focused mainly on communities in the Deschutes River Basin in Central Oregon, but the recent flood of new funds allowed its focus to expand to rural areas across the state. "This led to a deluge of calls. But it also forced Roundhouse to get out on the road and grow relationships in every corner of the state," Adeniji reports. "While 'trust-based philanthropy' is a buzzword these days, [Borla] describes part of that trust as simply showing up, meeting people in their own communities and trying to foster an authentic connection. Sometimes these conversations don’t even result in Roundhouse Foundation giving a grant. But rather, the foundation serves as a catalyst, where a vital connection allows an organization to move forward with a project without direct funds from Roundhouse."

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