Rural journalists 'knit communities together', have answers for problems in journalism, says USA Today's Susan Page

Susan Page listens to a question as moderator Benjy Hamm, director
of the Institute for Rural Journalism, listens. (Photo by Patti Cross)

"Rural journalism has some of the answers for all sorts of journalism, lessons on covering the news, and earning trust from our readers and viewers," Susan Page of USA Today told 175 people gathered Thursday night for the annual Al Smith Awards Dinner in Lexington, Ky.

"Local news is more trusted than national news," Page noted, citing the latest Gallup poll that found only 7 percent of Americans "have a great deal of trust in what we report and write? . . . Why? You are connected to your communities. You cover the news that matters most to your readers. If you get something wrong, you’re going to hear about it from your next-door neighbor. That really increases the pressure to get things right, and to correct them when you don’t. Those are qualities that every news organization ought to aspire to as well. That’s the lesson of the Institute for Rural Journalism and Community Issues."

The institute, which publishes The Rural Blog, holds the dinner with the Bluegrass Chapter of the Society of Professional Journalists to present student scholarships and the Al Smith Award for public service through community journalism by Kentuckians, named for the late publisher who co-founded the institute at the University of Kentucky.

"I’m honored to share the stage with the scholarship winners and with Ben Gish and Sam Adams of The Mountain Eagle" in Whitesburg, Ky., said Page, USA Today's Washington Bureau chief. "Congratulations for your coverage, so crucial to your community, of last year’s historic flood in southeastern Kentucky, which cost 45 people their lives."

The dinner also heard video remarks from Craig Garnett, editor-publisher of the Uvalde Leader-News in Texas, winner of the 2023 Tom and Pat Gish Award for courage, integrity and tenacity in rural journalism. He couldn't attend but will receive the award at an event in Texas this winter. Page praised him for "holding to account officials in the aftermath of that terrible school shooting -- well, it takes your breath away. He stood up for those 19 kids and two teachers" who died in May 2022.

Page cited other recent examples of courage in rural journalism: "This summer in Marion, Kansas, my home state, the police chief was so worried about a story that the Marion County Record was working on -- a story about him -- that he got a subpoena and raided their offices. They seized computers and phones in what was a violation of federal law, not to mention the First Amendment. In the aftermath, the police chief has been suspended, and the Marion County Record has gotten its equipment back. And this spring in Idabel, Oklahoma, the McCurtain Gazette-News recorded top county officials discussing wanting to kill one of the newspaper’s reporters while remembering fondly the days when a sheriff could, quote, take a 'black guy, throw him in a cell and beat him.' The sheriff was suspended; the jail administrator was put on leave; one of the county commissioners resigned, and the state attorney general opened an investigation.

"This is what journalists do. This is what journalism does. We also do more. We help readers understand how to file for federal disaster aid after their town is flooded. We track high-school sports. (Does anything attract more readers?) We warn readers when a local bridge has been condemned. We tell them where to go to get the best pizza in town. We knit communities together."