AI giants ChatGPT, Gemini, Claude and Grok all 'pilfer' stories from Canadian news outlets, a new audit finds

AI companies chose not to attribute their source materials.
(Photo by Markus Winkler, Unsplash)

ChatGPT, Gemini, Claude and Grok all hijack Canadian news stories to use in their databases without adding legal attributions to stories pilfered from authors or arranging for copyright payment to publishers, according to an AI audit by Canadian researchers at McGill University, reports Brier Dudley, Free Press editor for The Seattle Times.

Professors Taylor Owen and Aengus Bridgman at McGill "tested four major AI models to see how much they knew about current news stories in Canada and how much credit they give to outlets that originally reported the stories," Dudley explains. The audit proved that tested AI models were "quite knowledgeable about current news stories. But in queries involving web searches, they provided no source attribution in 82% of the responses."

Owen and Bridgman write, "They have [taken and used content] without compensation, without attribution, and without any obligation to sustain the infrastructure they are drawing from. The result is a system that accelerates the economic decline of the journalism it relies on.”

The lack of attribution by AI companies is intentional. "When asked about a story from a specific outlet, the responses named the source 74% to 97% of the time," Dudley adds. "That indicates the companies are technically capable of naming sources but are making a 'design choice' not to, the audit states."

AI's pilfered stories let people get news without visiting the publisher's site or paying for a subscription. Dudley writes, "AI companies get the subscription and advertising revenue, instead of news sites that paid to report, edit and publish the stories."

Through the Online News Act, Canada now requires tech behemoths like Google and Meta that profit from using news sources to compensate publishers. With the Journalism Competition and Preservation Act, the U.S. tried to pass protections similar to those adopted in Canada, but the bill faded in Congress in 2023. 

Dudley writes, "It’s past time for a new version of the JCPA, addressing how AI companies are changing the way people get information and preventing them from suffocating the local news industry. . . . To help get the ball rolling, I encourage academics in the U.S. to connect with Owen and Bridgman, who are willing to share their models, and produce similar audits here."