Small Business Saturday is Nov. 29; opportunity to support and promote local businesses

With nearly every major corporation preparing to offer shopping deals in preparation for Black Friday and Cyber Monday and all the other days in between when prices are too low to resist, it's important for holiday shoppers to remember local and small businesses.

This year marks the fifth year of Small Business Saturday, when shoppers are encouraged to head out the Saturday after Thanksgiving—Nov. 29—and support local businesses. It's easy to participate. Small businesses can register on the Small Business Saturday website, and shoppers can use the same website to look for small businesses in their area.

Small Business Saturday was launched in 2010 by American Express, which this year added Small Business Saturday Night to its resume, in an attempt to encourage shoppers to keep patronizing small businesses even after the sun goes down. (Read more)